Rob Kaplan is a seasoned professional with over 40 years of experience in direct response marketing and new business development. Rob is the owner and founder of Targetblaze, a direct response marketing and consulting firm now spanning over a decade. Twelve years ago, he entered the Amazon space where he has successfully built numerous brands, achieving annual sales of more than seven figures. Currently, he is the CEO and co-founder of PPC Logic, an AI-driven Amazon PPC management firm.